Sunwin

The Brief: To provide visually stimulating advertising for this North and Midlands based motor dealership with 26 sites.

The Approach: The pgk advertising team sat down and carefully devised a 12-month campaign to ensure Sunwin had a prominent media presence with eye-catching adverts and campaigns spread over the 12 months.

As part of this pgk helped to develop the Lifetime Warranty for all new and used cars purchased at Sunwin – a first for the motor industry which received a great deal of coverage and comment from journalists.

The Result: pgk has helped to ensure a continued and unified presence for this motor dealership, spending time to make sure all adverts comply with government and FSA regulations.